How will the Internet of Things (IoT) change the value proposition of products and services?
Recently, our Rutgers Business School Executive Education team spoke with Christina “CK” Kerley, founder of All Things CK. A forerunner and futurist, CK provides expertise on emerging technology, business models of tomorrow, innovative solutions and future trends for Fortune 500 companies. CK leads many sessions in our portfolio of programs, including our upcoming Mini-MBATM: Digital Marketing program. In this brief video, we discuss how differentiation is key with the Iot. In addition to delivering an amazing physical product, IoT service, or solution offered, a company must also create an excellent connected experience that is also meaningful and purposeful.
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