Mark Burgess

Mark is co-founder and president of Blue Focus Marketing, a social branding consultancy that was awarded the 2012 MarketingSherpa Reader’s Choice Award for Best Social Media Marketing blog. Mark is also the co-author of the best seller The Social Employee: How Great Companies Make Social Media Work.

Mark participated as a 2014 TED Talk speaker at TEDxNavesink, and he was listed in's “Must-Follow Marketing Minds for 2014". In November of 2014, Mark was ranked #19 on Onalytica's list of Top 200 Content Marketing Influencers worldwide. 

Mark’s career spans marketing, advertising, professional services consulting, and education. Mark has held senior-level marketing roles at PricewaterhouseCoopers, AT&T, and McCann. Mark is also an adjunct at leading universities in New Jersey.   

Additionally, Mark is on the expert training faculty for the American Marketing Association's Integrated Marketing Communications and Content Marketing workshops.





Digital Marketing, Social Brand Strategy

My Blogs

Rutgers Business School News

The New Employee Experience (EX)

Tuesday, August 25, 2015

The past several years of business have revealed an inescapable truth: Social employees are the new authentic marketing channel. More ›

TAGS: Digital Marketing Executive Education Mark Burgess New Employee Exeperience

Rutgers Business School News

Plotting Your Course with a Social Employee Pilot Program

Thursday, February 19, 2015

If your organization had a voice, what would it sound like? Who would be speaking? Would it be the higher-ups in the C Suite, your employees and coworkers, or all those voices resounding as one? More ›

TAGS: Executive Education Mark Burgess Marketing ROI Social Media