Professor and Vice Dean for Academic Programs and Innovations
Ashwani Monga (Ph.D., University of Minnesota) is Professor of Marketing and Vice Dean for Academic Programs and Innovations at Rutgers Business School, Newark and New Brunswick. He leads the strategic development and planning of academic programs for more than 9,000 students across the three RBS units: Newark Undergraduate, New Brunswick Undergraduate, and the Graduate School (which includes several programs including the MBA and specialty Master's).
Ashwani’s research is in consumer judgment and decision making, particularly related to the psychology/economics of time (e.g., how consumers value time, how time is spent differently from money, and how time influences patience and self-control). His research has been published in the most influential journals of Marketing, and the media frequently cover his research as well as his opinions on business issues. He is an Associate Editor at the Journal of Consumer Research and the Journal of Consumer Psychology. In addition, he is on the Editorial Review Boards of the Journal of Marketing, the Journal of Marketing Research and the International Journal of Research in Marketing. Ashwani’s teaching spans the undergraduate, M.B.A., Ph.D., and Executive Education programs. He has contributed to doctoral education by teaching seminars, chairing dissertation committees, serving as a doctoral program coordinator, and organizing dissertation proposal competitions for the Society for Consumer Psychology.
For the inaugural MSI Scholar Awards of 2018, the Marketing Science Institute included Ashwani among 34 faculty members worldwide, recognizing them for their excellence in Marketing scholarship. Ashwani has also received the 2018 Young Alumni Achievers Award from his MBA alma mater, Indian Institute of Management, Ahmedabad. In addition, he has received several teaching awards, and has been honored with outstanding reviewer awards from the Journal of Consumer Research and the Journal of Consumer Psychology.
Ph.D., University of Minnesota