Professor Marty Schecter, VP - Digital Business Development for global publisher John Wiley & Sons, leads the digital transformation strategy for business information and learning.
Prior to joining Wiley in 2009, Professor Schecter ran his own digital marketing agency, Juxta Digital, which he co-founded in 1997. Juxta Digital continues to produce branded websites, e-commerce, and mobile and social media campaigns for companies in finance, technology, publishing, television, advertising, and consumer packaged goods. He is the author of a novel (Crown, 1992), several short stories and essays, and the associate producer of a Bravo mini-series. He speaks regularly at digital conferences such as Digital Hollywood.
Executive MBA, Rutgers Business School, Finance
M.F.A., University of Arizona, Fiction