Annual Ethical Leadership Conference: Authentic Leadership in the Age of Social Media

The Second Annual Ethical Leadership Conference, Authentic Leadership in the Age of Social Media, was held on April 6, 2011, sponsored by Merck.  Participants heard from Mr. Kenneth C. Frazier, CEO and President of Merck, Dr. Richard S. Bowles, Executive Vice President and Chief Compliance Officer, Merck, Mr. Frank Clyburn, Senior Vice President, Global Pharmaceutical Franchises and Market Access, Merck, Mr. Bill George, former Chairman and CEO of Medtronic, Harvard Business School Professor, and author of 4 best-selling books (7 Lessons for Leading in Crisis, True North, Finding Your True North, and Authentic Leadership), and social media expert, Mr. Larry Weintraub, CEO and Co-founder of Fanscape, a social media marketing agency.

• Conference topics included
  • Authentic ethical leadership
  • Social Media; what is it, how does a leader and an organization use Social Media ethically and effectively
• Available Conference Materials
  • Bill George, former Chairman and CEO of Medtronic, Harvard Business School Professor, and author of 4 best-selling books
    • Harvard Business Review Blog "Why Leaders Lose Their Way"
    • Q&A with Bill George
  • Larry Weintraub, CEO, Fanscape
    • Social Media Presentation
    • Larry Weintraub's Smart Marketing blog
• Videos shown at the 2011 Conference
  • Are you a leader? Motivating Video
  • Social Media Revolution
• Photo Gallery
  • Picasa Web Album