McDonald's plan to get kids active by providing them with fitness trackers ended almost as quickly as it started. The fast food company replaced the toys in its Happy Meals with pedometers, but soon scrapped the devices after "limited" reports surfaced that they could irritate children's skin.
But even before the devices raised safety concerns — "Nothing is more important to us than the safety of our customers," a spokeswoman said — they sparked mockery and anger from some customers who called attention to the apparent hypocrisy of McDonald's encouraging children to exercise while also serving them high-fat foods.
Indeed, the paradox of a fitness monitor wedged in a Happy Meal box alongside chicken nuggets and French fries is hard to ignore.
Jerry Kim, a Management & Global Business professor at Rutgers Business School, said consumers are savvy enough to differentiate when a company's actions are for the good of society and when they are simply veiled attempts to pad their bottom line. Even situations where the motivation may be murky open the door to scrutiny from customers. An obvious example is the common practice among hotel chains to urge customers to re-use bath towels. Do they really want to save the planet, or just save on their energy costs?
When corporate social responsibility "is perfectly aligned with a company's strategic interest, then the motivation for that activity is not clear," Kim said. "If it also helps you, then people don't know if you're doing it for the greater good or for your own self-interest."
"Globalization today is under attack," Farok Contractor said in an interview posted on New China TV, the official YouTube channel for Xinhua News Agency. "It's very unfortunate because globalization is the vehicle that has lifted 1 billion people out of poverty during the last 15 years and into a middle class status."
Contractor, who teaches international business, said communication and coordination will be key tasks for leaders from the 20 most powerful economies in the world as they contemplate new policies in Hangzhou. Read more of Professor Contractor's expertise in "What's driving the Chinese and world stock markets?"
While the benefits of globalization may not be equally distributed, Contractor argues that they still outweigh the costs. It will be up to the G20 leaders to effectively communicate that trade and foreign direct investment are good, he said.
During the interview, Professor Contractor also offered some ideas for how the G20 can coordinate and encourage innovation.
Why CPAs and organizations need to learn to use advanced technology to predict and achieve outcomes.
As technology continues to evolve, it promotes changes to business models and surprises those who are unprepared. Businesses change their strategies and the way they operate. New threats and opportunities arise. In an increasingly data-driven world, CPAs need to be able to adapt to these technological disruptions.
CPAs now often find themselves performing tasks that require skills in data analytics.
In an effort to advance the use of analytics in auditing, the AICPA and Rutgers Business School in December 2015 announced the Rutgers AICPA Data Analytics Research Initiative (raw.rutgers.edu/radar.html) focusing on integrating analytics into the audit process and on defining how analytics can be used to enhance audit quality.
The Fall program will be on September 28 and 29, 2016 at the Rutgers Business School campus in downtown Newark, New Jersey. Registration opened this week for the two-day course.
An outstanding group of keynoters, panel moderators and speakers is lining up for the program. Participants will have a choice of two tracks -- one for corporate responsibility topics and the other for not-for-profit / social sector organization topics, with plenary sessions to share knowledge and experience with all participants.
MBA applicants can get carried away with rankings. In this series, we profile amazing programs at business schools that are typically ranked outside the top 15.
Benefiting from the prestige of its parent university, the eighth oldest university in the United States, Rutgers Business School (RBS) offers a suite of flexible curricular options and formal concentrations that are rooted in its multidisciplinary strength.
In the past, the school has marketed its MBA program as the “same education as an Ivy League School, at a fraction of the price”—a claim that seems substantiated by robust industry connections across several disciplines, a network of more than 33,000 alumni, and a high employment rate (98.3% of its Class of 2015 MBAs were employed 90 days after graduation, even more than the 93.5% seen for the Class of 2014).
In 2015, U.S. News & World Report named Rutgers the best public MBA program in the New York City area, and in 2016, it ranked the school 53rd among all MBA programs in the country.
"We are excited to announce the addition of Joe to the Endo executive team. His industry experience is extensive and includes building commercial businesses, leading multi-function organizations and achieving stellar results across primary care, specialty and rare disease markets. His proven track record of success across nearly 20 product launches and the commercialization of more than 70 products will be instrumental as we continue to focus on strategically growing our U.S. Branded business," said Rajiv De Silva, president and CEO of Endo.
Ciaffoni holds a B.A. in communications and an M.B.A. from Rutgers, The State University of New Jersey.
When Terina McKinney displays her leather bags and belts at events attended primarily by Black women, they are often interested in her designs, and in her experience as an African-American business owner. But she seldom makes sales.
"Since service businesses tend to involve more people interactions, the people relationships should prove to be more important, compared to situations where the focus is primarily on the product," he says.
Small and medium-sized retailers can find it hard to compete on price and selection with giants such as Wal-Mart that can negotiate lower prices with manufacturers through their scale. And finding Black retailers and service providers across a range of industries isn't always easy, Jerome Williams says.
"As a Black consumer, if I wanted to buy from a Black-owned merchant, there aren't enough to satisfy my needs," he says.
Why: "To compare the two news releases we considered a range of metrics, including the number of confirmed postings, the number of release views, and the number of tweets about each one. But we rejected those, as we consider them outputs, not outcomes," says Greg Jarboe in this Rutgers Business School case study from The Measurement Advisor.
Peter Marchesini, Chief Operating Officer of Alamo Pharma Services®, participated in CBI's Second Annual Life Sciences Product Launch Summit in Philadelphia. The "Ask the Experts" topic was titled "Learn from Recent Pitfalls to Prepare for Future Product Launches." They thoroughly analyzed recent product launches and discussed the most common and detrimental difficulties anticipated when trying to launch a product and how to possibly avoid them.
This summit was attended by more than 50 leaders in life sciences companies. The goal of CBI's summit was to provide the product launch market with leading-edge, actionable information on the most compelling industry mega and micro trends through exclusive thought leadership presentations from their well-respected speaking faculty and government officials.
"We were honored to be included in this prestigious summit as CBI is known for creating compelling content and personal connections within the Life Science industry," says Marchesini.
If you are going to use active investment managers you may want to limit yourself to those who are both truly active and, crucially, unusually patient.
A recent study shows that funds which deviate substantially from the indices they track and which have average holding periods of more than two years perform exceptionally well, outperforming, on average, by two percentage points per year.
What's more, that subset of actively managed portfolios was the only one to so outperform, according to the study, by Martijn Cremers of the University of Notre Dame and Ankur Pareek of Rutgers Business School.
The important distinctions here are two; how high is the "active share" of a portfolio and how long does it tend to hold its investments.
The study looked at mutual funds and institutional portfolios and sorted them by both active share and average holding period.
"Our results suggest that U.S. equity markets provide opportunities for longer-term active managers, perhaps because of the limited arbitrage capital devoted to patient and active investment strategies," Cremers and Pareek write. (http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2498743)
In our article, Does Dodd-Frank Affect OTC Transaction Costs and Liquidity? Evidence from Real-Time CDS Trade Reports, recently published in the Journal of Financial Economics, we use real-time trade reports made available by post-financial crisis reforms to examine the trading costs and liquidity of index credit default swaps (CDSs), an important class of OTC derivatives. More importantly, the richness of the disseminated trade reports allows us to analyze how different aspects of the Dodd-Frank Act's regulatory reforms are changing the landscape and thus, the liquidity of the once opaque OTC derivatives market.
The LSA has placed into service a receiving station to accept liquid food waste, cooking fats, oils and grease, which then passes through a grinder, is mixed and heated, and pumped into a digester. It's then broken down biologically to make methane gas, which is used to produce electricity and hot water. The liquid remaining after heat treatment and digestion contains valuable nutrients, including nitrogen and phosphorus, and is utilized on the LSA farm to grow corn, hay and straw as well as small grains like wheat and rye.
The Center for Real Estate at Rutgers Business School announced the roster of its 2016 Advisory Board members.
Comprised of the top real estate professionals in New Jersey, Advisory Board members serve as a conduit of information, knowledge and best practices, fostering productive discussion among students, industry peers, government and academia.
The Center for Real Estate at Rutgers Business School is predicated on its ability to bring together the real estate industry's brightest and most influential executives to interact with students and to set the academic course for the Center.
"The industry response to what we are doing at the Center has been exciting. So many of our members are dedicating their time and resources to help us achieve our goal of being the top real estate program in the nation, and our roster of the industry's top minds continues to grow," said Morris A. Davis, the Paul V. Profeta Chair and Academic Director of the Center for Real Estate at Rutgers Business School.
Promoting "good" corporate governance has become an important concern. One result has been the creation of indexes that purport to measure the quality of a firm's corporate governance structure. Prior scholarship reports a positive relationship between firms with good corporate governance index ratings and stock-price-based measures of a firm's ability to create share value, such as Tobin’s Q.
Little work, however, explores why we observe this relationship.
We hypothesize one reason for the relationship is that a rating-altering change in corporate governance structure can be a signal concerning the quality of a firm's management.
When Allison Bonner was wrapping up her senior year at the University of North Carolina—Chapel Hill in 2013, she desired business skills to round out her resume and supplement her double major in classical music and communications.
The 25-year-old, who now works in human resources, turned to UNC's self-paced Business Essentials online certificate program to learn the subject without having to pursue a full MBA – a step she wasn't ready for at that point, she says.
Bonner isn't alone, as business certificates, in some cases referred to as "mini MBAs," become increasingly popular in online education. Experts say the trend is no surprise given that smaller credentials – ranging from digital badges to these certificates – are now prevalent in online learning.
"The speed of change in today's business environment is unprecedented. That sounds like a cliche, but it's a reality," says Joe Schaffer, associate dean of executive education at Rutgers Business School. Lifelong business skills, he says, are beneficial for employees who want a competitive advantage.
Rutgers School of Nursing and Rutgers Business School have teamed up to pilot the use of telemedicine technology to provide health care for underserved populations in Greater Newark. The pilot research study will employ a system developed by SmartCareDoc, a division of Telemed Ventures, to connect providers and patients virtually using internet-connected mobile devices.
Benjamin Melamed, a professor of supply chain management at Rutgers Business School and the principal investigator of the project, will be assessing the effectiveness of the results. "Telemedicine has the potential for mitigating the health care crisis by improving patient access and substantially reducing costs," he said.
"Rutgers Business School is committed to using our expertise to make a positive social impact in the Newark community – a key strategic mission articulated by Rutgers-Newark Chancellor Cantor," said Lei Lei, dean of Rutgers Business School. "Together with Rutgers School of Nursing, we can help solve real-world problems and find better ways of doing things," she said.
Globalization increases access to more suppliers but also increases the chance of supply chain disruption. Domestic suppliers aren't immune, either: risk can range from government regulation to political unrest to a supplier's financial instability. All of these events can sideline your business.
Part of preparation is having a game plan for various scenarios and testing that game plan. Think through what can happen and have several solutions for each possibility. "A good company recognizes that early stages of disruption are different than later stages of disruption, almost like a decathlon. You do different things in different stages," Azadegan said.