"Not all IT firms will survive the hyper-competitive global business environment," Vinrod K. Jain in Live Mint

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Thursday, June 8, 2017
New Delhi, India

Live Mint

News about the coming death of India's information technology (IT) services industry started to trickle in about five years ago. KPMG broke the news of "the death of outsourcing" in a white paper in July 2012.

Despite such prognostications, there is also optimism about the prospects of India's IT services industry for the coming decade.

However, not all firms will do well, or even survive, in the new, hyper-competitive global business environment. Only firms that continually upgrade their capabilities and offerings in line with emerging technologies and market imperatives can hope to survive and even prosper in this environment.

Vinod K. Jain is visiting associate professor at the Rutgers Business School, Newark and New Brunswick.

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TAGS: Management and Global Business Vinod K. Jain