Academic Programs
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Undergraduate Major in Supply Chain Management
This is a newly-established undergraduate program for the Rutgers Newark and New Brunswick campuses. It focuses on the areas of strategic sourcing, procurement management, logistics, quality management, and supply chain technologies. This program has a strong corporate sponsorship that provides excellent intern and job placement opportunities, as well as scholarships in the form of honors track.
Undergraduate Major in Marketing
Marketing is a broad area with many career opportunities. This concentration helps students to develop skills that enable them to function in many different marketing roles while working closely and effectively with other business functions. This program provides high quality education for marketing major at an affordable expense and allows students to access the exciting job market in the NY, NJ and CT tri-state area.
MBA Concentration in Supply Chain Management
Supply Chain Management is one of the strategic MBA concentrations at Rutgers Business School. The curriculum is designed by faculty with input from the Center of Supply Chain Management and its industry affiliates to ensure that it is both comprehensive and current. This program has a strong corporate sponsorship which provides scholarships as well as excellent intern and job placement opportunities.
MBA Concentration in Marketing
With the Marketing MBA program's excellent curriculum and outstanding faculty, 38% of the graduates of the Rutgers MBA program move into marketing roles. Taking advantage of our campus location near NYC and in the heart of the pharmaceutical industry of the nation, this program offers exciting career as marketing professionals and provides abundant opportunities for job placement.
MBA Concentration in Marketing Research Insights and Analytics (MRIA)
Rutgers MRIA program aims beyond training marketing research analysts. As an MBA concentration, it seeks to connect the academics and the industry by educating future marketing intelligence professionals who can fully utilize analytical insights gained from marketing research and shape business decisions in challenging environments. Our educational goal is to develop in students an integrated skill set that will (a) allow graduates to immediately contribute as business-oriented marketing research practitioners, and (b) prepare them to face a wide range of business challenges and opportunities throughout their diverse careers.
PhD in Supply Chain Management & Marketing Science
This program draws its competitive advantage from the research excellence of Rutgers operations management and marketing science faculty, and the participation of industry leaders (affiliated with the Center for Supply Chain Management) in curriculum development. This program is offered in cooperation with faculty at RUTCOR and at the New Jersey Institute of Technology.
