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Rutgers Business School News

Change is possible! Companies and people can quickly implement a new vision. With “customer first” focus, T-Mobile transformed their business and people within one year.

Bold results start with a clear vision. Many of the examples of creating customer centric organizations with agile management are from smaller companies with enlightened and modern leadership (like Rovio, the maker of the “Angry Birds”). But large organizations can transform, too, with clear vision and leadership. The change requires more than solid leadership, though. It goes deeper with processes being transformed, modern technologies and methodologies leveraged, and people empowered to create simplicity and greater customer value. More ›

Tuesday, November 18, 2014

TAGS: Change Management Customer Focus Executive Education Mark Mueller-Eberstein Mobile Marketing

Rutgers Business School News

Agile Marketing, Doing it Wrong Quickly

How many times have you sat in a conference room, sifting every last detail of the proposal? And how many times have you spent hours (or weeks) building consensus? Oh, and how many times must an executive approve before they call it a plan? The answer, my friend, is not blowing in the wind. But I bet it is blowing your budget. And draining your profits. And frustrating everyone no end.  More ›

Friday, November 14, 2014

TAGS: Corporate Culture Executive Education Mike Moran Project Management

Rutgers Business School News

The Keys to Healthcare

As we have discussed in many classes and programs here at Rutgers, the Patient Protection and Affordable Care Act (PPACA) has provided a boost to the health insurance industry. Health plans and PBMs, known collectively as Managed Care Organizations (MCOs), were given the keys to healthcare. The key word is managed because these organizations manage the cost and utilization of healthcare products and services, which will be critical to achieving the PPACA’s goal of reducing costs while expanding access to healthcare. As a result of the PPACA, MCOs will experience growth in both the Public (government) and Private (employer and individual) markets. More ›

Thursday, November 13, 2014

TAGS: Executive Education Health Care Insurance Managed Care Organizations Rutgers Business School

Rutgers Business School News

Finding the Gems in a Mountain of Patents

Management of Intellectual Property (IP) is a complicated endeavor. In the past, IP departments focused on basic patentability and freedom-to-operate searches, employing primarily defensive IP strategies. The volume of required searches and applications is increasing rapidly, adding strain to already heavily loaded IP Managers. Moreover, IP Portfolios are increasingly recognized as potentially potent revenue streams. In today’s business environment, it is critical that IP departments move beyond the defensive IP management approach of the past. This article will explore some drivers of the shift in IP management strategies, as well as cost effective solutions to maximize the value extracted from a patent portfolio. More ›

Tuesday, November 11, 2014

TAGS: Analytics Executive Education Intellectual Property Patents Rutgers Business School

Digital natives and managerial professionals demand flexibility and convenience of online learning said Peter Methot in BusinessBecause
Wednesday, November 19, 2014
On weekday mornings, Daria Demina rises at 5AM in Moscow with a thirst for knowledge. The financial bachelor’s student, enrolled at the Plekhanov Russian University of Economics, is at her peak of...
“We have seen an exponential increase in the value employers place on a mini-MBA” said Peter Methot in BusinessBecause
Sunday, November 16, 2014
America and Canada have become clusters for new “mini-MBA” courses which are being taught from Toronto to New Brunswick, but the trend has not yet emerged across Europe. “It acts as a complement,”...
Understanding ethical decisions can help a company avoid lawsuits said Ann Buchholtz in NJBIZ
Wednesday, October 29, 2014
Rutgers Business School in Newark will be offering a two-day executive educational program called Executive Leadership: An Ethical Journey to Success. The program, hosted by The Institute for Ethical...
New Institute for Ethical Leadership certificate program provides tools leaders need to be prepared said Judy Young in TMC article
Tuesday, October 28, 2014
TMC News
According to Institute for Ethical Leadership Executive Director Judy Young, "These days, companies can't avoid ethical dilemmas and leaders need to be prepared. This new Executive Leadership: An...
New Certificate Program, Executive Leadership: An Ethical Journey to Success provides tools for tackling the toughest challenges said Ann Buchholtz in NBC Right Now article
Monday, October 20, 2014
NBC Right Now
In the wake of ever increasing lawsuits and stories in the media about corporate missteps, the Institute for Ethical Leadership (IEL), located at Rutgers Business School, is offering a new...