S. Chan Choi

Dissertations Supervised:

Name: Cheng, Ming
Graduation Date: 2015/May
Thesis Title: Following the Cyberspace "Breadcrubs": Modeling Options and Interations among Consumers, Advertisers and Search Engine Providers

Name: Guo, Shuojia
Graduation Date: 2014/October
Thesis Title: Marketing Strategies for the Diffusion of Consumer Experience Good: Essays on Free Trials in the Presence of Network Externalities

Name: Minowa, Yuko
Graduation Date: 1996/October
Thesis Title: Dynamic Duopoly Pricing Strategies in Marketing: Current Issues and Model Developments