Small/Mid-Sized Business Challenge: Making "Dough" Rise in the New Economy

Rutgers Business School's 5th Annual Business Community Engagement Symposium

03 Dec
Price: FREE
-

Online

Symposium is online
Pre-registration required
by December 1, 2020


Small/Mid-Sized Business Challenge:
Making "Dough" Rise in the New Economy

Businesses, particularly Small and Medium Sized Businesses, are hungry for information during this disruptive period of the pandemic. In particular, ‘news you can use’ for your business would be particularly valuable.

Hence, the theme of the 2020 Symposium is: “Small/Mid-Sized Business Challenge: Making 'Dough' Rise in the New Economy.” Our target audience is SMBs that have employees and have $1 million or more in annual revenues.

Chef Jose Andres' profile pictureOur keynote speaker is Chef José Andrés. Twice named to Time’s “100 Most Influential People” list and recipient of the 2015 National Humanities Medal, José Andrés is an internationally-recognized culinary innovator, New York Times best-selling author, educator, humanitarian, and chef and owner of ThinkFoodGroup, the award-winning collective of nearly thirty restaurants throughout the country. He is the founder of World Central Kitchen, a non-profit that has served more than 40 million meals worldwide in the wake of natural and humanitarian disasters.

Newark Working Kitchens, formed by Audible in collaboration with Chef Andrés’s World Central Kitchen in April 2020, has served more than 500,000 meals to more than 10,000 residents across 60 locations. Chef Andrés will share his views as a successful entrepreneur who grew his business and as an activist to reduce hunger and food insecurity, especially during the coronavirus pandemic.

Our panelists cover many approaches on “making dough rise in the new economy”:

  • how a business was able to ‘pivot’ in the coronavirus crisis and stay viable,
  • a range of resources that are available through the State of New Jersey,
  • a mentorship program for small businesses that want to access procurement dollars from a major corporation,
  • do’s and don’ts on how to get a business bank or SBA loan, and
  • how to successfully ramp up toward and on the e-commerce journey.

The Symposium will conclude with a half hour of networking in small groups.

About the Business Community Engagement Symposium 

Rutgers Business School reaches out and shares information on pressing business issues to stimulate collaboration among an audience of people from higher education institutions, corporations, small and medium sized business, entrepreneurial endeavors, and government.

Click here for speaker biographies

Lei Lei, Dean, Rutgers Business School – Newark and Brunswick is a recipient of numerous best teacher awards at Rutgers Business School. She was previously founding chair of the Department of Supply Chain Management from 2008-2014. She was named one of the two Most Popular Business Professors at Rutgers University by Business Week and was selected as one of the Top 50 Women in Business in 2015 by NJBIZ. She earned her Ph.D. in Industrial Engineering from the University of Wisconsin (Madison).

Ashwani Monga, Provost and Executive Vice Chancellor, Rutgers University–Newark serves as the chief academic officer of RU – Newark, and supports Chancellor Nancy Cantor in promoting discovery, innovation, and social mobility. His faculty appointment is at Rutgers Business School, where he is a professor in the marketing department. He is a former chair of the department and has also served as the business school’s vice dean for academic programs. His research interests are on consumers' judgment and decision biases. He earned his Ph.D. from the University of Minnesota.

Kelly Brozyna, CEO and State Director, New Jersey Small Business Development Centers (NJSBDC) is affiliated with Rutgers Business School, the headquarters host institution. She brings a wealth of knowledge and experience to the position from 18 years of experience as State Director of the Colorado Small Business Development Centers. She has a Masters in Communication with a Major in Dispute Resolution from the University of Denver.

Leon Fraser, Assistant Professor of Professional Practice, Rutgers Business School is a faculty member in the Department of Management & Global Business. Previously, he was a strategy executive with Verizon and a management consultant. He teaches Executive Leadership; Managing Workforce Diversity; Management Consulting Best Practices; and Corporate Strategy. He has an M.B.A. in Management from The Wharton School of the University of Pennsylvania.

José Andrés Twice named to Time’s “100 Most Influential People” list and recipient of the 2015 National Humanities Medal, José Andrés is an internationally-recognized culinary innovator, New York Times best-selling author, educator, humanitarian, and chef and owner of ThinkFoodGroup, the award-winning collective of nearly thirty restaurants throughout the country. He is the founder of World Central Kitchen, a non-profit that has served more than 40 million meals worldwide in the wake of natural and humanitarian disasters.

Andrea Cunnell, Director of Alumni and Corporate Engagement, Rutgers Business School manages a global alumni network of more than 43,000 living graduates represented throughout the world in every facet of business. She runs programs to create a strong connection and loyalty to RBS through actively engaging alumni, corporate and government partners.  She holds a Master of Arts in Musicology from Rutgers University.

Lyneir Richardson, Assistant Professor of Professional Practice, Rutgers Business School is also Executive Director of The Center for Urban Entrepreneurship and Economic Development (CUEED). He teaches the MBA course in Urban Entrepreneurship and Economic Development and he oversees the implementation of CUEED programs and manages partnerships, staff, affiliated faculty and fellows. He is the former is the former Chief Executive Officer of Brick City Development Corporation of Newark, NJ. He has a J.D degree from the University of Chicago Law School.

Mitch Cahn, President, Unionwear heads the leading manufacturer of union-made-in-USA hats, bags and binders for the promotional, fashion, and uniform markets. With the onset of COVID-19, he began to produce PPE, face shields and reusable isolation gowns in large quantities. The company employs 175 at its 70,000 square foot facility in Newark. He acquired Unionwear shortly after leaving Bear Stearns in 1992. He graduated with a B.S.E. degree in Economics/Finance from The Wharton School of the University of Pennsylvania.

Tai Cooper, Senior Vice President for Policy & Communications, New Jersey Economic Development Authority (NJEDA) leads the agency’s communications and enhanced engagement strategy. This includes strengthening ties with policy-makers at the federal, state, and local level as they look to advance strategies, research and data that will help drive equitable and inclusive economic development policies and programs, with a specific focus on innovating and generating greater social impact. She was previously the Deputy Chief Policy Advisor to Governor Murphy and led New Jersey’s Federal Opportunity Zone initiative.  She has a Masters Degree in Urban Planning from the Robert F. Wagner School of Public Service at New York University.

Kevin Lyons, Associate Professor of Professional Practice, Rutgers Business School, is on the faculty in the Supply Chain Management Department.  He is also director of the Rutgers Business School Public Private Community Partnership Program (RBS - PPCPP). He teaches Supply Chain Environmental Management, Green Purchasing, and Procurement and Global Sourcing. RBS – PPCPP facilitates partnerships for local income enhancement, sustainable livelihoods and participatory development across all sectors. He earned a Ph.D. in Supply Chain Management, Environmental Management, and Policy from the University of Sunderland, Sunderland, England.

Christine Neely, Vice President, PSEG is head of procurement and responsible for the development and execution of the companywide procurement strategy and leads a diverse professional team that strategically secures PSEG’s nearly $5 billion annual spend. Prior to her current role, Ms. Neely was vice president – internal auditing services for PSEG. She serves on the PSEG Diversity and Inclusion Council and the PSEG Pride Executive Board.  She graduated cum laude from New York Law School with a J.D. degree.

Marjorie Perry, President & CEO, MZM Construction & Management Co., Inc. heads a privately owned multi-million dollar company with four subsidiaries that specialize in: Construction and construction management; Waste management and transportation; Renovation; Motivational speaking and business training. She built a career working for such corporations as 3M, Johnson & Johnson and United Airlines, before launching her own consulting firm focused on helping entrepreneurs succeed in the marketplace. She has the M.B.A degree from New Jersey Institute of Technology.

Arturo Osorio, Associate Professor of Professional Practice, Rutgers Business School, is a faculty member in the Department of Management & Global Business. He is also a fellow at The Center for Urban Entrepreneurship and Economic Development (CUEED).  He teaches Managing Growing Ventures, Urban Entrepreneurship & Economic Development, and Introduction to Entrepreneurship. His research interests include urban entrepreneurship, the creative class, grassroots movements, and socioeconomic development of communities. He has prior private sector work experience in accounting, finance, and purchasing. He has a Ph.D. in Business Strategy from the University of Massachusetts Amherst.

Michael Arena, Senior Vice President, Bank of America is the banks’ Northeast Region Executive leading al East Division Consumer & Small Business activities. The geographical location spans from New York, New Jersey, Pennsylvania and Delaware. He manages teams of 9 Market Leaders and over 200 Small Business Specialists experts who provide industry leading advice, connections, tools and solutions for small business owners. He joined Bank of America in 2004 and spent several years helping lead the expansion of the bank nationwide. He then went on to lead the National Small Business Integration team focused on driving adoption of many innovative solutions our clients are utilizing today.

Tim Peter, Principal, Tim Peter & Associates LLC is an expert in online marketing and e-commerce strategy, helping companies to put the web to work to grow their business. He focuses on web analytics, content strategy and the integration of social media and search engine marketing. He is also an instructor for Rutgers Business School Executive Education. Prior to launching his firm, he worked in the hotel industry to help franchise and luxury hotels and resorts achieve more than $2 billion in online revenue. He has a Bachelor of Science degree in Business Management from the University of Phoenix.

Charles Brown, Assistant Dean, Rutgers Business School heads the Office of Diversity Programs. This includes the Pre-College Enrichment Program, the Business Student Transition at Rutgers (B*STAR) Program, and NextUP Program. These programs aimed at giving area high school students early access and exposure to an education and career in business. He was previously Senior Program Manager of Junior Achievement of New Jersey. He has a B.A. degree from Rutgers University.

 

Welcome, Opening Remarks, and Keynote Speaker:
“A Conversation with A Master Chef on Service to the Community”
9:30 – 10:30 AM

Lei Lei's profile picture

Lei Lei
Dean
Rutgers Business School

Ashwani Monga's profile picture

Ashwani Monga
Provost
Rutgers Univ. - Newark

Kelly Broznya's profile picture

Kelly Broznya
State Director
NJSBDC

Leon Fraser's profile picture

Leon Fraser
Rutgers Business School

Andrea Cunnell's profile picture

Andrea Cunnell
Rutgers Business School

Chef Jose Andres' profile picture

Chef José Andrés
World Central Kitchen


Kneading the Dough:
Reshaping your Business
10:30 – 11:00 AM

Lyneir Richardson's profile picture

Lyneir Richardson
Rutgers Business School

Mitch Cahn's profile picture

Mitch Cahn
President
Unionwear

Tai Cooper's profile picture

Tai Cooper
Senior Vice President
NJ Economic Development Authority


Getting the Dough to Rise:
Procurement as a Key Ingredient
11:00 – 11:30 AM

Kevin Lyons' profile picture

Kevin Lyons
Rutgers Business School

Christine Neely's profile picture

Christine Neely
Vice President
PSEG

Marjorie Perry's profile picture

Marjorie Perry
President & CEO
MZM Construction & Management Co.


Making and Selling the “Bread”:
Leveraging Capital and eCommerce
11:30 AM – 12:00 PM

Artuto Osorio's profile picture

Arturo E. Osorio
Rutgers Business School

Michael Arena's profile picture

Michael Arena
Senior VP, Northeast Region Executive
Bank of America

Tim Peter's profile picture

Tim Peter
eCommerce & Marketing Strategy Expert


Slicing the Bread:
Networking in Breakout Groups
12:00 – 12:30 PM

Charles Brown's profile picture

Charles Brown
Rutgers Business School


Symposium is online
Pre-registration required
by December 1, 2020

Contact

For more information, contact: RBS_Symposium@business.rutgers.edu

Price

This event is free.