Eight experts share secrets to success in social media
While there is no “secret sauce” or silver bullet for creating impactful social media campaigns, engaging with customers on social media has entered a new age of pinpoint personalization that creates many new opportunities for brands, products and services.
7. Track engagement, listen to customers, monitor and/or mitigate a crisis by using social media monitoring tools. Here’s a little secret – Many of the tools are free to use!