Marketing Fundamentals: Digital vs. Traditional

Fundamentals of Marketing include traditional and digital marketing strategies. Traditional marketing typically consists of any promotional materials that appear offline to engage target audience in physical locations. Marketing materials are in places where the audience is more likely to see, hear, or interact with them e.g. TV commercials, print & radio ADs, billboards, flyers, events & direct mail campaigns. Digital marketing is all online. It includes Promoting brands, products, and services online and through mobile applications to engage with customers/clients. Online advertising is just the tip of the iceberg, and businesses have to dig deep into today’s vast and intricate cross-channel world to discover the most impactful strategies required to build a thriving business. That's what you will learn in this webinar.

Register Today