S. Chan Choi
Professor, Department Chair, and Director of the Center for Marketing Research
Join us for this year's Commencement festivities!
Rutgers Business School Undergraduate New Brunswick Convocation Live Stream (Thursday, May 15, 2025)
Rutgers Business School Undergraduate New Brunswick Convocation Information
Click here to learn more about the upcoming ceremonies.
Professor, Department Chair, and Director of the Center for Marketing Research
Ph.D., M.A., University of Pennsylvania; Decision Sciences/Marketing
M.B.A., Michigan State University; Management Science
B.A., Seoul National University; Management