Francisco J. Quevedo is an Assistant Professor of Professional Practice with the Marketing Department at Rutgers Business School. He is a University of Massachusetts, Amherst, 1978 graduate and got his doctorate, his MBA, and CAGSB at Pace University, New York. He was an Adjunct at Pace and NYU before coming to Rutgers in 2020. He worked corporate between 1983 and 1988, and taught college between 1988 and 1991; he then went on to develop his family’s businesses in insurance, tourism, entertainment, and agriculture for over 30 years until returning to academia in 2016. He has done consulting for Fortune 100 firms, NGOs, and government agencies around the world. His research focuses on brand management and non-profit marketing, having been published eight times since 2019.
