Can Uslay (MBA and Ph.D., Georgia Institute of Technology) is Vice Dean for Innovation and Strategic Partnerships for Rutgers Business School at Newark and New Brunswick and oversees new, nascent, and international programs and their development; research, program-based, and outreach-focused centers; and student engagement and development programs.
His research interests lie broadly within marketing strategy and theory construction. He is a recipient of the Chancellor's Award, the Valerie Scudder Award, MAACBA Teaching Innovation Award, WDI Global Case Writing Competition Award, AMA EMSIG Abdul Ali Promising Research Awards, and several Dean's awards for outstanding scholarship, teaching, and service. His research has been presented in various international conferences and published in the leading academic journals such as the Journal of Marketing, Journal of the Academy of Marketing Science, European Business Review, GLIMS Journal of Management Review and Transformation, International Business Review, International Journal of Technology Management, International Journal of Business Environment, International Journal of Quality & Reliability Management, Journal of Advertising Education, Journal of Business-to-Business Marketing, Journal of Business Research, Journal of Business Strategy, Journal of Macromarketing, Journal of Public Policy & Marketing, Journal of Research in Marketing & Entrepreneurship, Journal of Strategic Marketing, Marketing Education Review, Marketing Letters, Review of Marketing Research, Strategy Science, and the Rutgers Business Review. He has co-authored four and co-edited another four books, and over sixty articles/book chapters/sections (eight in re-print). Among these, The Global Rule of Three (2020, Palgrave MacMillan) was named a finalist for the AMA Leonard L. Berry Book Award in Marketing. He served as Chair of the AMA Entrepreneurial Marketing SIG (2014 – 2021), and currently serves as Area Editor for the Rutgers Business Review, and a DSEF and AEF VPP Fellow. His work experience prior to academia includes various organizations/functions such as internal consulting at a conglomerate, international marketing of consumer electronics, and assisting the State of Georgia for high-tech based economic development.
